Designing Evaluable Campaigns: A Manual

Designing Evaluable Campaigns: A Manual

How To Design Evaluable Anti-Trafficking Campaigns: Six Basic Steps

By Nobert Cyrus and Dita Vogel

University of Bremen

DemandAT research on campaigns found a surprising lack of evaluation of the impact of demand-side campaigns. Stressing the need to learn more about the impact of the campiagns we conduct when tackling human trafficking the project has designed this manual. It is intended as a tool to support actors in the field when designing campaigns.